🐾 Lucy's Corner · Featured Partner

Reach veterans and pet owners
who actually buy.

Lucy's Corner drives a buying audience — veterans who've served, own pets, and trust recommendations from Phil Bryan's personal picks. Maddie's quiz surfaces your brand at the exact moment someone is ready to purchase.

Get Started — $49/mo → See both plans
3
Affiliate hubs (Chewy, Cabela's + more)
72+
Veteran businesses in directory
5
Maddie quiz product categories
$0
Setup fee, cancel anytime
Who You're Reaching

A buyer audience, not a browser audience.

Lucy's Corner visitors arrive through search intent — they're researching products for their dogs, discovering veteran-owned brands, and clicking through Phil's personal picks. Maddie's quiz captures buyers mid-funnel at the product decision moment.

🪖
Veterans & Military Families
The VetPerks directory brings in a military-skewed audience that loyalty-shops veteran-endorsed brands.
🐶
Active Pet Owners
Lucy's Corner content targets dog owners with disposable income who spend on quality food, health, and toys.
🛒
High Purchase Intent
Maddie's quiz intercepts visitors at the moment they're deciding what to buy — not just browsing.
🤝
Trust-Led Discovery
Phil's voice and Lucy's story drive authentic trust. Featured partners inherit that credibility.
Pricing

Two tiers. Both cancel anytime.

No contracts. No setup fees. Phil personally reviews every Featured Partner application before your card is charged.

Standard
Featured Partner
$49/mo

Featured placement on the affiliate hub of your choice — Chewy, Cabela's, or the next hub we launch.

  • ✓ Featured card pinned at top of one affiliate hub (Chewy or Cabela's)
  • ✓ Inclusion in Maddie's quiz recommendation pool for matching product categories
  • ✓ Business profile with your logo, brand story, and direct link
  • ✓ Monthly performance email — clicks, impressions, quiz appearances
  • ✓ Cancel anytime, no lock-in
Get Featured — $49/mo →

After checkout, Phil reaches out within 48 hrs to collect your logo and copy.

Premium
Featured Partner Premium
$99/mo

Maximum visibility across the entire Lucy's Corner ecosystem — all hubs, homepage, and top quiz placement.

  • ✓ Homepage hero rotation slot — your brand in front of every VetPerks visitor
  • ✓ Dedicated product card across all affiliate hubs (Chewy, Cabela's, and future hubs)
  • ✓ Top-of-results placement in Maddie's quiz for all matching product categories
  • ✓ Quarterly Phil-voice spotlight post — Phil's personal take on your brand, published on Lucy's Corner
  • ✓ All Standard benefits + priority email performance reporting
  • ✓ Cancel anytime, no lock-in
Go Premium — $99/mo →

After checkout, Phil reaches out within 48 hrs to collect your logo and copy.

Partners Who Built the Foundation

These brands were here before the traffic.

VetPerks' founding community sponsors put skin in the game early. They're the credibility layer that makes every new partner's placement mean something.

"Founding sponsors like Brainwave saw what VetPerks was building before the audience arrived. That early trust is exactly what we reward with first-mover placement and lifetime recognition."

Founding Sponsor ⭐

"Bottle Breacher is a veteran-owned brand that gets it — reach the community that actually buys from their own. That's the VetPerks promise. Featured Partners inherit the same trust."

Founding Sponsor ⭐

"The next Featured Partner card is yours. Phil hand-reviews every application. If your brand serves veterans, pet owners, or both — this placement was built for you."

Available Now →
FAQ

Questions before you commit.

Can I cancel anytime?
Yes. No contracts, no cancellation fees, no minimum term. Cancel before your next billing date and you won't be charged again. Your placement stays active through the end of the paid period.
What counts as a "pet-friendly" business?
Lucy's Corner welcomes brands that serve pet owners — pet food, health supplements, toys, gear, services, or any veteran-owned brand that resonates with the dog-owner demographic. You don't need to be exclusively pet-focused. Phil reviews each application and will reach out if your brand is a great fit for a different placement.
How does performance reporting work?
Monthly email showing: clicks to your profile or product card, impressions (how many times your card was shown), quiz appearances (for Standard) or quiz placements by category (for Premium), and any notable spikes tied to content Phil published. Premium partners also get a quarterly summary call if they want one.
What happens after I pay?
You'll land on a confirmation page with next steps. Phil reaches out within 48 hours to collect your logo, a short brand description (or he'll draft one in his voice if you prefer), and a link for your card. Your placement goes live within 72 hours of receiving your assets.
How is Premium different from Standard in Maddie's quiz?
Standard gets your brand included in the quiz recommendation pool — you appear alongside other products when a quiz result matches your category. Premium gets you top placement — your card appears first in every matching result set, ahead of all Standard partners. For high-intent buyers at the decision moment, top placement is a meaningful conversion driver.
Is this only for veteran-owned businesses?
No. Featured Partner is open to any brand that serves veterans, military families, or pet owners — regardless of ownership. The VetPerks audience responds to brands that genuinely support the community, not just ones with military logos. Phil will be honest with you in his outreach if the fit feels off.

Ready to reach the audience that buys?

Join the brands building alongside VetPerks. Cancel anytime. Phil reviews every application personally.

Standard — $49/mo → Premium — $99/mo
— window.vpTrack is available after load window.addEventListener('load', function() { if (typeof window.vpTrack === 'function') { window.vpTrack('featured_partner_view', { page: 'featured-partner' }); } }); document.querySelectorAll('.checkout-btn').forEach(function(btn) { btn.addEventListener('click', function() { var tier = this.dataset.tier || 'unknown'; if (typeof window.vpTrack === 'function') { window.vpTrack('featured_partner_checkout_started', { tier: tier }); } if (typeof fbq === 'function') { fbq('track', 'InitiateCheckout', { content_name: 'Featured Partner ' + tier, value: tier === 'premium' ? 99 : 49, currency: 'USD' }); } }); }); // Smooth scroll for in-page anchors document.querySelectorAll('a[href^="#"]').forEach(function(a) { a.addEventListener('click', function(e) { var target = document.querySelector(this.getAttribute('href')); if (target) { e.preventDefault(); target.scrollIntoView({ behavior: 'smooth', block: 'start' }); } }); });